Every artist lives off his public appearance and image.
Marketing oneself has become pretty simple and affordable today by making use of all the services being offered for free. But there is more to it. Interconnecting these services, linking them to your own website and publishing your content the right way can tremendously impact your web performance and let your fans reach out to you more easily.
Improve your profile on Google+
Google+ could be the most important instrument affecting your web presence. Google+ is not just another Social Network but connects all the Google services you are using.
While other social networks help you with reaching your fans in a very personal manner, Google+ lets you shape your professional appearance on the web more easily. What is the best about it? Improve the results of web searches concerning you, your ensemble, your performances and boost your website's traffic.
Soundcloud - your professional playlists
Let your audience listen to your music
Do you like to try out a product before you buy it? Do you like to get in touch with the manufacturers of your product easily? So do your fans!
When you want to generate income with your work and performance, you can let your fans get to know what they can expect from you. They can then go through your playlist and see what they will get. Do you worry people will cease to buy your recordings once you release them to the open? Worry not, fans who really consider your work valuable are going to buy your work in high quality. They want to listen to music on their portable device without losing bandwith all the time.
Spread the word quickly
Twitter helps you a lot in notifying the world about what you are currently up to.
Posting quality in the right channels makes your content relevant to your fans.
There is a lot more to create, just get in contact with us.
Improve search ranking and content display
Google Services and SEO
Everybody talks about SEO. How you can structure your content, which keywords to pick, when to post and so on. Yet all of these factors are just a handful out of 200 factors Google considers when ranking pages and their content. Moreover, these are not even the most important factors of what Google's algorithms evaluate.
What we can do for you
We put you in control over your data and analyse what your website visitors find interesting.It is a passion.
This is done by registering your website with all Google Services, editing all the meta information and connecting it to Social Platforms.
- Search Console
- Google Analytics
- Google Pages
Publish your professional bio
List your career, your bio and all info relevant for your fans in Google's search results to be noticed at one glance.
Display your songs, your recordings, your latest album and upcoming events in the sidebar.
When there is a Wikipedia entry about you, it will also be linked here. With the power of structured data you can show potential partners your track record, let users find your work and show sponsors or agencies relevant content about your track record. Of course you can also have critic reviews shown up.
If I just could speak to Google's servers in their language ...
- You can. JSON may not sound as beautiful as French or Italian, but we know how to speak it.
Help your fans find your content
List your music in the search results
And let your audience immediately listen to it.
Web users append the term songs to your name and see your song list. When clicking on a result, a YouTube video or any other media provider is shown where users can listen to your music immediately.
We can help you with adding media to your website, add media players and configure all the data behind it so that there is a cross-linking between media providers, your website and where a user can buy your music.
Show your events list
Influencing Google's search results is not terribly difficult. In fact Google asks for your help to display structured data, so that search results concerning you, your events, your music or your website's content is shown to web users in a very simple and comprehensible way. Adding specific code particles called Rich Snippets to your website improves search results within a couple of days.